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Viral Marketing
Latest News & Articles
Why the Kony Video Went Viral -
Last week, Invisible Children released a 29-minute video about a Ugandan warlord. Joseph Kony and his Lord’s Resistance Army aren’t your typical viral video...
Is the Kony 2012 Video a Success? -
If it isn’t the most viral social-media effort in recent memory, the Kony2012 campaign — launched last week by Invisible Children to spotlight atrocities by Ugandan...