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Ads pay for the internet, or at least for what most of us do online. Search, social networking, news, e-mail: If you didn’t pay for that, an ad did. And online, ads aren’t going...
Sophisticated, digitized and personalized advertising is a classic sci-fi trope—Minority Report's mall scene, where video images of models and adverts address Anderton by name, is one...
Where consumer attention goes, ad dollars are supposed to follow. That hasn’t quite happened on mobile devices.U.S. adults now spend about 82 minutes a day on average using mobile ...