June 18, 2015

Podcasting Blossoms, but in Slow Motion

By: Farhad Manjoo, New York Times

AP Photo/The Herald Journal, John Zsiray, File

Is podcasting in the middle of a long boom or a short bubble? The future of radio, a medium already being buffeted by streaming music, may be riding on the answer.

Podcasting — a terrible tech insider’s name for delivering radiolike shows directly to your phone — has long been prone to cycles of hype and doom. While the medium is more than a decade old, from the moment the very first pods were cast, people have been calling podcasting either the world’s next great media revolution, or another failed byway in digital experimentation.

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TAGGED: Podcast, Podcasts