September 8, 2013

How to Fix Microsoft

David Cardinal, Extreme Tech


AP Photo

By almost every traditional measure, Microsoft is one of the world’s most successful companies. Over 38 years it has grown from nothing to become a $78 billion-per-year high-tech powerhouse. It employees nearly 100,000 people and is estimated to have made over 12,000 of its employees millionaires. Unfortunately, Microsoft isn’t judged by traditional measures — it is pitted head-to-head against even faster growing rivals including Apple, Google, and Amazon. When set against that background, its largely dormant stock price and lack of blockbuster new products have made it look like a laggard and caused increasingly loud demands for radical change.

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