ReadWrite

Why do I like the hardware industry?

It's the melodrama. One day, you're an unheralded company with clunky, me-too products. (We're the first company to deliver a smartphone specifically designed for bass fishermen!) Three years later, a few analysts and reporters note that your company has moved from number 27 to number 8 in market share. A year later, BusinessWeek prints a breathless account of the danger sports—windsurfing, bull baiting, extreme whittling—the CEO enjoys to keep himself tuned. You're number one in your chosen markets and your company is expanding!