November 13, 2012

Microsoft's New Target Market: China?

Phil Muncaster, MIT Technology Review


AP Photo

The latest reports from Asia have resurrected a popular rumor: that Microsoft is planning to launch its own Windows Phone smart phone and initially sell it in China, where smart-phone use is exploding. However, with a delicate ecosystem of hardware partners to balance, and huge competition in China, it could be an uphill task for the software giant.

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TAGGED: Phone, Microsoft

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