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What if Google had to start paying for each link that shows up when you do a search? It would totally wreck the company's business model, right? And maybe change the nature of search engines too? An insurrection may be coming, and it is starting with Google News. Here's the timeline. A couple of weeks ago, a group of 154 Brazilian news websites comprising 90% of the country's market share made a pact to jump out of Google News. The websites, which are part of Brazil's National Association of Newspapers (Associação Nacional do Jornais, or ANJ), had been negotiating with the search engine. They wanted it to pay a fee for linking to their content.