October 30, 2012

Zynga's Final Roll of the Dice

Milo Yiannopoulos, The Kernel

AP Photo

Consumers would be surprised, I think, to learn just how much of the success of companies like Zynga is down to the gambling industry. Because while you might imagine that the company’s San Francisco design district offices are packed to the gills with brogrammers and badly-dressed executives enjoying extended pubescence, in fact the company’s star turns are very conventional psychologists turned engineers, nicked from the casinos and slot machine arcades of Las Vegas.

Read Full Article ››

TAGGED: video games, Zynga


October 23, 2012
Zynga's Next Big Gamble Isn't Games
Tricia Duryee, All Things D
Zynga is building its own advertising platform that it plans to make available to third-party developers that work with the gaming company.For Zynga, which has struggled to develop a new hit game recently, the strategy has two... more ››
October 26, 2012
The Game Console Is Dead - What Replaces It?
Chris Kohler, Wired
In November, Nintendo will release Wii U, the first update to the groundbreaking motion-controlled gaming console that took the industry by storm in 2006. Pundits and developers presume Sony and Microsoft will quickly follow suit... more ››